Exhibition, tasting and business, Spanish wine conquers new markets
Barcelona Wine Week (BWW) 2024, which will take place from February 5 to 7 at Fira de Barcelona’s Montjuïc exhibition center, where the great territorial diversity of Spain’s wine heritage will be showcased. With the participation of more than 850 wineries from 70 Denominations of Origin (DOs), this fair is emerging as an exclusive showcase for the best wine production in Spain, attracting importers from all over the world.
From small and artisan wineries to large corporations and recognized brands in the market, they offer a unique tour through the different wine producing areas of Spain. Among the wineries that will participate in this event are: DO Cava, DO Penedès, DOCa Rioja and DO Ribera del Duero, although there will also be a notable presence from other regions such as Rueda, Priorat or Navarra. The show, which has grown 12% in size, will be divided into thematic areas such as BWW Lands, BWW Brands and Complements & Tech, and BWW Collectives and Impulse.
An edition with a wide range of activities
Major challenges and macro trends in the sector will be analyzed and, in this edition, the central theme will address the variety of containers for the production and aging of wine, from those that are in the process of recovery to the most innovative ones. More than 100 experts, including Masters of Wine, sommeliers and critics, will participate.
The BWWHub space will host conferences on sustainability, internationalization and digitalization. Topics such as the application of Artificial Intelligence in the sector, exporting to key markets and carbon footprint reduction techniques will be addressed.
Barcelona Wine Week 2024 will not be limited to the fairgrounds. Under the Barcelona Likes the City program, activities such as tastings and pairings will be organized in 5-star hotels in the city, thus promoting greater interaction between the Appellations of Origin and the public.
You can buy your ticket directly on the Barcelona Wine Week website, if you do not live in Barcelona do not worry, in Ghat Apartments we offer you a 15% discount on our accommodations so you can attend the event.
